In the era of smart and rather clinically looking optical retail chain salons, this petit optometrist boutique presents a personal and original approach to interior and exterior design.

With a personal feel and slightly vintage look alongside with original graphics and selected typography, Madeleine O’Brien salon most definitely stands out from amongst the crowd.

The large vintage glass cloche bell jar display with prescription glasses creates a window dressing.

Optometrist Salon, Madeleine O’Brien, Dublin, Ireland. Window Display, detail showing product display.

Optometrist Salon, Madeleine O’Brien, Dublin, Ireland. Interior decor.

Handwritten typography adds personal touch to this brand image. The copy of a lithograph eye chart published by the American glassware company F.A Hardy & Company in the late 19th century complements the vintage glass cloche display.

The retro look is balanced with neutral white modern cabinets inside the shop and eye-pleasing display units in the shop window.